eBay checkout – eBay NOW delivery
Integrating personal delivery into eBay’s web marketplace checkout
eBay NOW is a personal delivery service allowing buyers to purchase items from name-brand retailers and schedule a convenient delivery time to a location of choice.
Promote attention to a new service in an established experience
Inform buyers flat-rate delivery includes all items by the seller
Enable buyers to easily select an available delivery time
I was lead interaction designer responsible for including eBay NOW’s delivery service into eBay’s marketplace web checkout. I collaborated with designers, user researchers, product management, and engineering teams in integrating the personal delivery experience into an already established marketplace product.
Participated in user research
Prepared specs and annotations
We wanted to be sure about delivering a solid experience and early on allowed ourselves additional time for testing to assure customers were confident with the experience too. The service launched in Q1 2014 and early results indicated buyers understood the intention behind the experience with no instruction where the eBay NOW service was available.